Category Digital Marketing
Publication date
12 June 2020

Annertech - the only agency in Europe with an Acquia Lift certification!

Time to read 3 minutes read

We are delighted to announce that we are now Acquia Lift certified! Not only that, but we are currently the only digital agency in Europe with an Acquia Lift Pro certification!

What does it mean to be Certified Acquia Lift Pro?

The Acquia Lift Pro certification validates the skills and knowledge of digital marketing professionals and consultants in the area of designing, implementing and maintaining personalisation campaigns using Acquia Lift.

The Acquia Platform Certification is the premier professional Drupal certification program. Its certifications are the trusted benchmark for validating and promoting expertise, up-skilling teams and help ensure successful project delivery. Passing any Acquia certification is not easy. It is symbolic of the time and experience earned through real-time projects and client situations, and more than a little bit of studying.

What does this mean for Project Success?

Working with Annertech as your project partner and having access to a Certified Acquia Lift Pro means you have an incredible competitive advantage: unparalleled access to knowledge of trends, best practices, and methods to create efficiency within the Acquia Lift system. 

To obtain this recognition, one must pass a test that examines an individual's abilities to:

  • Understand the features provided by Acquia Lift
  • Configure the Acquia Lift suite of products for building personalisation campaigns. 
  • Understand and implement Acquia Lift personalisation best practices

This certification gives us a better understanding of how the different pieces of a personalisation campaign can be used together in Acquia Lift to create a powerful and flexible digital experience platform.

What is Acquia Lift?

Acquia Lift is the only personalisation tool optimised for Drupal. It enables personalised content to be delivered to your customers based on their real preferences, not just on generic characteristics. Once installed to your system, your digital marketing team can tailor your website to each audience without a line of code in sight.  

Why it is important to work with a certified Acquia Lift Professional? 

Feeling confident and trusting that you are working with developers that adhere to industry standards means you can focus on what digital experience you want your customers to receive rather than being frustrated by ineffective installations or configurations. 

Personalisation technologies are challenging, there are so many moving parts: data collection & insights, content creation and deployment.  When you work with an Acquia Lift Professional who understands, not only what you want to achieve, but how to design and implement personalisation campaigns to achieve those goals, the only challenge you will have is figuring out how to capitalise on your success.

Let us help you

When you're ready to take your marketing to the next level, delivering custom content to your customers, you can be confident you are working with the most knowledgable and experienced Acquia Lift professionals in Ireland.

Profile picture for user Michelle

Michelle McGuire Digital Marketing Specialist

Michelle is Annertech's Digital Marketing Specialist, she ensures our communications clearly highlight the advantages of working with Annertech. She also loves a good infographic!

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